Broad Arrow Auctions

October 31, 2025 

The 2025 Wynn Concours weekend featured a major new addition with the debut of Broad Arrow Auctions, held on Friday, October 31 inside the Wynn’s convention center. This inaugural sale soon established itself as one of the signature events of the weekend. With an elegant presentation, strong attendance, and a diverse offering of automobiles, the auction added a significant marketplace presence to the festivities and gave attendees a closer look at current trends in the collector car world. 

The location inside the Wynn’s convention center made the experience especially seamless. Guests could walk directly from the fairways of the Concours to the auction hall without disrupting the rhythm of the day. The room reflected the luxury expected of the Wynn, with warm lighting, comfortable seating, and a professional setup that made the sale feel polished and inviting. Staff were abundant, friendly, and well organized, and the atmosphere throughout the three-hour event remained energetic and focused.

The location inside the Wynn’s convention center made the experience especially seamless. Guests could walk directly from the fairways of the Concours to the auction hall without disrupting the rhythm of the day. The room reflected the luxury expected of the Wynn, with warm lighting, comfortable seating, and a professional setup that made the sale feel polished and inviting. Staff were abundant, friendly, and well organized, and the atmosphere throughout the three-hour event remained energetic and focused. 

When the final hammer fell, Broad Arrow had achieved more than 13.7 million dollars in total sales, with approximately 82 percent of all lots sold. The catalog featured a broad mix of European sports cars, classic icons, modern exotics, and specialty models, giving bidders a wide range of choices and helping maintain momentum throughout the afternoon.

• Early-production Bugatti Veyron sold for 2.205M - a new benchmark for the model and confirming rising interest in modern-era hypercars.
• 1962 Mercedes-Benz 300 SL Roadster brought 1.831M, reinforcing sustained demand for high quality examples of the SL series.
• 1965 Aston Martin DB5 Vantage achieved 1.116M, continuing the long-standing appeal of DB-series Aston Martins among collectors. 

Other notable sales included a range of late-model Ferraris and Lamborghinis that performed well with younger bidders, along with several European grand touring cars that found new homes at strong market-correct prices. The catalog’s variety helped draw interest from both traditional collectors and those newer to the hobby. Broad Arrow later reported that more than one third of registered bidders were participating in one of their auctions for the first time. This was an important indicator that the Wynn Concours is reaching a broader and increasingly diverse audience. Many of these first-time participants were younger enthusiasts, suggesting that the future of the collector car market is gaining both depth and generational momentum. 

The debut of Broad Arrow at the Wynn fit effortlessly into the structure of the weekend. Because the auction hall sat adjacent to the show field, many attendees moved between the displays, hospitality areas, and the sale itself without interruption. Concessions, staff, and venue amenities were consistently top tier, and the event benefited from the same reliable shuttle service and secure parking that supported the Concours. 

For exhibitors and guests, the auction added an extra dimension to the weekend by offering a real-time look at how certain segments of the market are performing. It provided additional opportunities for conversation and connection and enhanced the sense that this was not only a celebration of automobile design and history but also a live snapshot of the marketplace. 

Broad Arrow’s successful debut at the Wynn was an important milestone for the Concours and is likely to become a central element of future editions. The balance of world-class displays on the fairways and a professionally run auction under the same roof created a complete and engaging experience for collectors and enthusiasts. It also reinforced the growing reputation of the Wynn as a destination for both automotive excellence and refined hospitality. With the 2026 event already on the calendar, the addition of Broad Arrow has strengthened the foundation of the Concours weekend and helped position it as one of the premier automotive gatherings in the country!         

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